to the "People, Products and Strategies". I am professor Alice Agogino, your instructor for this engineering courseware. This case study is developed to assist engineering, applied science,and business students in visualizing and understanding the fundamental concepts and significant strategies that govern new product design and process development within modern companies. It provides a central resource that allows students to integrate and extract information on:

• product and processes development;
• the various functional roles of people in a company and;
• the principles, practices and procedures that drive today's business.

In cooperation with four successful industry companies, this case study will also enable you to learn those strategies from the best industry practices and experts in different functional positions.

Through open-ended discussion on the assignments and navigation through this case study, you will be able to develop a thorough understanding of the inner mechanisms that govern successful process development and product design in today's business world.

This courseware contains many Javascripts and Java applets to enhance interactivitity, we stronly recommend you to enable Java and Javascript capabilities of your browser when using this courseware. If your browser is Javascript-enabled, there is a pop up sitemap to aid you navigate. If you have any questions about this courseware or navigating, you can use our online Help to find out the answer.

Happy browsing!

Alice Agogino, Professor, University of Calirofnia at Berkeley
Ya Wen, Graduate Student Researcher, University of California at Berkeley
David Johnston, Professor, York University
Robert Stanard

Berkeley Expert System Technology Laboratory