BA 290N,
ME290P, and UDIST 300-14 (CCA)
Managing the New Product Development Process: Design Theory and
Methodology
Faculty:
Prof. Alice
Agogino, Room 5136 Etcheverry Hall, x2-6450,
agogino@berkeley.edu. Agogino also has an office in the
Haas School of Business to meet with students after class
(outside of classroom 220 Cheit Hall or F549 Haas)
Dr. Sara L.
Beckman, Room F575 Haas School, 2-1058, beckman@haas.Berkeley.EDU
Emily Ford
California College of the Arts, (617) 628-4869, emilyford@alum.mit.edu
Teaching Assistants:
Lora Oehlberg, Mechanical Engineering and the
Berkeley Institute of Design;
lora@berkeley.edu; 360 Hearst Memorial Mining.
Course Objectives:
This course is one of five core courses of the Management of Technology
program at the University of California, Berkeley. It is considered an
operationally focused course, as it aims to develop the interdisciplinary
skills required for successful product development in today's competitive
marketplace. Engineering and Business students join forces on small product
development teams to step through the new product development process in
detail, learning about the available tools and techniques to execute each
process step along the way. Each student brings his or her own disciplinary
perspective to the team effort, and must learn to synthesize that perspective
with those of the other students in the group to develop a sound, marketable
product. Students can expect to depart the semester understanding new product
development processes as well as useful tools, techniques and organizational
structures that support new product development practice. Students form
teams of MBA students, engineering or iSchool students and industrial design students.
Each team is provided a "coach" from industry to advise them on the new product
development process.
Course Website
We will make extensive use of the course Web site to both communicate information to you and to converse with you about your homework and your projects. You will find the course listed on bSpace at:
http://bspace.berkeley.edu/. Once you have formed your project groups, we will set up group web pages on which we expect you to store your working documents for your project. The faculty will review the group pages regularly to provide feedback on your work.
Information and Syllabi:
- Fall 2009
Syllabus, 2009 Tradeshow poster (
download pdf)
MW 11:00 am - 12:30 pm, Cheit 220
Engineering, Business and Information Management students from
Berkeley and industrial design students from the California College of the Arts
join forces on small product development teams to step through the new product
development process in detail, learning about the available tools and techniques to
execute each process step along the way. Each student brings his or her own
disciplinary perspective to the team effort, and must learn to synthesize that
perspective with those of the other students in the group to develop a sound,
marketable product. Students can expect to depart the semester understanding new product
development processes as well as useful tools, techniques and organizational structures
that support new product development practice. This semester we will also be joined by students from
the National Autonomous Universty of Mexico (UNAM) to provide an international collaboration
experience.
- Fall 2008 Project Section (Section 1 only),
Syllabus
W 6:00-9:00 pm, Cheit 220
Engineering, Business and Information Management students from
Berkeley and industrial design students from the California College of the Arts
join forces on small product development teams to step through the new product
development process in detail, learning about the available tools and techniques to
execute each process step along the way. This semester we will also be joined by students from
the National Autonomous Universty of Mexico (UNAM) to provide an international collaboration
experience. CCA instructor: Nathan Shedroff
California College of the Arts, FAX 415 551 9215, nathan@nathan.com.
- Fall 2007 Project Section (Section 1 only),
Syllabus - vers. 4, 2008 Tradeshow poster (
download pdf)
MW 9:30 a.m. - 11:00 p.m., Cheit 220
Engineering, Business and Information Management students from
Berkeley and industrial design students from the San Jose State University
join forces on small product development teams to step through the new product development process in detail, learning about the available tools and techniques to execute each process step along the way. Each student brings his or her own disciplinary perspective to the team effort, and must learn to synthesize that perspective with those of the other students in the group to develop a sound, marketable product. Students can expect to depart the semester understanding new product development processes as well as useful tools, techniques and organizational structures that support new product development practice.
- Fall 2006 Project Section (Section 1), Syllabus
MW 9:30 a.m. - 11:00 p.m., Cheit 220
Engineering, Business and Information Management students from
Berkeley and students from the California College of Arts and
Crafts join forces on small product development teams.
See final projects in the 2006 Tradeshow poster.
- Fall 2006 Case Study Section (Section 2), Syllabus
MW 11:00 - 12:30 a.m., Cheit 220
This course is built around a series of readings and case studies, integrated with a small multidisciplinary team projects with engineering and Business students. Students can expect to depart the semester understanding new product development processes as well as useful tools, techniques and organizational structures that support new product development practice.
- Fall 2005 Tradeshow (pdf)
- Fall 2004 Tradeshow
- Fall 2003 Tradeshow (pdf)
- Fall 2002 Tradeshow (pdf)
- Fall 2001 Tradeshow (pdf)
- Fall 1999 tradeshow
- Fall
1998. Also see
Trade Show invitation
and
Photos and Slides.
- Fall
1997. Also see
Trade Show invitation
- Fall
1996 course website. Also see
Project Descriptions
- Fall
1995 course website. Also see
Project Descriptions
Last updated: 24 January 2010